The Startup Lottery: a guide to your startup career

The Startup Lottery: a guide to your startup careerThe Startup Lottery: a guide to your startup careerThe Startup Lottery: a guide to your startup career

The Startup Lottery: a guide to your startup career

The Startup Lottery: a guide to your startup careerThe Startup Lottery: a guide to your startup careerThe Startup Lottery: a guide to your startup career
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  • What's Inside
  • Gus' Garage

Do you work in a startup?


The Startup Lottery book provides "survive & thrive" guidance 

for startup joiners.

Startup Secrets Revealed

Startup Secrets RevealedStartup Secrets RevealedStartup Secrets Revealed
Learn More
Buy Now

Do you work in a startup?


The Startup Lottery book provides "survive & thrive" guidance 

for startup joiners.

Startup Secrets Revealed

Startup Secrets RevealedStartup Secrets RevealedStartup Secrets Revealed
Learn More
Buy Now

How venture-backed companies really work from a startup vet.

Startup life is exciting but risky. You need the best information possible to make smart choices and maximize your chances of success. The Startup Lottery will help you:


  • Decide whether, when, and why working in a startup is right for you
  • Evaluate the viability of a startup you are considering joining
  • Learn how startup dynamics and rules benefit investors, not employees
  • Negotiate a better job offer and manage stock-based compensation
  • Know when it is time to move on to other opportunities


Learn how to navigate your startup career through stories, examples, and decision frameworks. Whether you work in a startup or are considering joining one, this book is a critical companion for your journey through "startupland."

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Who Should Buy The Startup Lottery?

Startup Joiners

First-Time Founders

Startup Joiners

Founders and investors don’t tell you everything you need to know. Learn what goes on beneath the surface, how to assess company risk, and optimize the value of your stock options. 

Students

First-Time Founders

Startup Joiners

Entrepreneurship classes and books focus on founders and company builders, not employees. If you’re joining a startup and you’re not the founder, The Startup Lottery is THE essential guide to understanding the startup world and how best to navigate it. 

First-Time Founders

First-Time Founders

First-Time Founders

Don’t make it up as you go along. Use the lessons and frameworks in the book to get inside the minds of your investors and employees to more effectively manage your board and attract and retain great talent.

Start(Me)Up

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Endorsed by Leading Startup and Institutional Minds

Free Consultation Offer

When you buy the book and leave a review on Amazon, you can schedule a free 30-minute consultation with Gus, an Inc. 500 CEO. Send proof of purchase and a link to the review, and Gus will contact you to schedule a video meeting.

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Author, Leader, Advisor, Mentor

Meet Gus Bessalel

Gus Bessalel is a Harvard MBA, Inc. 500 CEO and former management consultant who founded his first company at age 29. Over a 30-year entrepreneurial career, he has managed, invested in, and advised over a dozen startups and helped his companies raise over $100 million in capital.

Connect with Gus

What's Inside "The Startup Lottery"

Gus' Garage

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